Nike is the Coke of the athletic footwear and apparel industry. Get Your Custom Essay on Nike Swot Analysis Essay Just from $13,9/Page. Extensive global production and di… Having a strong brand is vital both for stability and long-term sustainability. It is the number one sports brand in the World. "A distillation of the findings of the internal and external audits… Employing over 62 000 people, a total of $30.6 billion was recorded in 2015, which gives an increase of 10.1% over that of the previous year. Moreover, Nike is staying ahead of the technology curve, with an enormous capacity of innovation and a good R&D department. Get Essay The consumer response was so great that it had suffered a lot at its first, till it’s had made change its practices. T S W O Issues Threats big company makes them really easy to target S W O T Strengths: -Stong research and development helping NIKE SWOT Analysis. In 2019, Facebook was ranked #5 most valuable brand by Forbes. In reality NIKE, ADIDAS, PUMA got similar number of likes. Further, the Nike brand is synonymous with quality and resilience as well as endurance and fitness, which makes it the brand of choice for athletes and anyone who wishes to run. • It concentrates and focuses primarily on producing sportswear and athletics products (About.nike.com, 2016). Facebook SWOT Analysis 2018. Introduction • An American multinational corporation, Nike, Inc. is one of the most leading brands which designs, develops and sells footwear, apparel, accessories, equipment and other services worldwide. Strong Brand Awareness – Nike is one of the most recognizable brands in the world as its name alone is memorable, easy to pronounce, and very unique. SWOT analysis for Nike Nike is considered a world-renowned icon. Nike has captured approx. Nike – SWOT analysis – Strengths. This has helped the company focus on higher value adding activities like design and research and development and at the same time, it has saved the high labor costs that are part of the traditional manufacturing sector. “People aren’t using Facebook less” — we have read this in the latest TechCrunch article describing current earnings report of the American company. One of Nike?s strength is its logo, the so called “woosh” . Nike currently employs more than 60,000 people around the globe and its stock is now reaching the highest levels in its history. Nike Weaknesses in SWOT Analysis. This means that the assiduously cultivated exclusivity is sometimes sacrificed because it has not yet spread its wings to include exclusive retailer outlets as part of its business strategy. Read out this article, to get an understanding of where Google stands. It has continued to amaze the customers with its stylish and athletic designs. However, the customers of the Nike’s have the brand awareness and this is the reason that the company put more effort in the products. A SWOT analysis like the one below can be used when it comes to … The effective tax rate in FY 2018 was 55.3% which was 13.2% in the year 2017. 1913 Words 8 Pages. Like most big companies, Nike has a number of strengths.  NIKE’s SWOT analysis Strong : the best brand power in sports product company. SWOT Analysis Nike Strengths. With over 1 billion users, Facebook has become one of the most popular social media networks in the world. highly recommend. This SWOT analysis looks at Nike, a global retailer that specialises in sportswear, including shoes, clothing and accessories. A SWOT analysis of Facebook means examining the strengths, weaknesses, opportunities, and threats affecting the company. The Marketing Analysis Of Nike, Adidas And Nike. Nike is one of the top three players in the world for sports shoes. 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