So something like a fourth of July themed sponsored content. It’s almost as comforting as this dish. Great idea for a heavy cream substitute! Lindsay Ostrom: So that is just a really like clear indicator that followers are super important, yes, but really engagement is like king. Bjork Ostrom: Yeah. I can’t wait to make this with coconut milk instead of the cream. I literally today, like I haven’t asked you yet, but I have a little list of things that I’m wanting to check in with you about because you can see things differently than I can see them. (If you haven’t seen my challenges, I suggest you start with my last one: the One Part Plant Challenge). Because by the looks of the 10 most-liked recipes from the HuffPost Taste Instagram account in October, our readers are going hard on pasta and potatoes. And I had to like draw a line. That to me is like a really good indicator of healthy, valuable content is if people respond to it, people engage with it. Emily, who is working with the video side of things. So, if you go to foodbloggerpro.com/playbook, that will bring you to the page where you can check it out. More personally, as a Latin American, I love seeing Latin American food (e.g., arroz con pollo) represented in this spaceâand executed so well too. Bjork Ostrom: And if you know how to get an unavailable Instagram account that nobody’s using but you can’t switch to, let us know. Drinks. How long do they keep in the fridge? But I would often want to see if people were commenting or I would just want to check Instagram or check, I don’t know, check stuff. But I’m going to give this a shot. Lindsay Ostrom: Another like kind of outside of the box way that we’ve worked with brands, and this is becoming very much the norm, but like doing stuff on Instagram stories, and obviously Instagram Stories is like relatively new. And I also think a part of the like what the playbook generated from was just my competing love and frustration with Instagram and with like this idea of constantly documenting your life and like creating a digital, like both personally and professionally for Pinch of Yum, for the food blog, like having, yeah, just having some issues with boundaries and feeling this constant tension of like, I want to be on it, I love it, I love connecting with people, I love posting, I love sharing. So the two main things we look at are just the general engagement rate. Could you make this with tofu instead of paneer? Tag @pinchofyum on Instagram so we can find you! Love the Paneer! The second time making the recipe, I did not use pistachios… Read More It would probably be-. I would like strategically place my thumb over it so that I could kind of check on things, maybe like respond to a few comments. I share recipes that I like and I think Lindsay is doing the same thing? I cannot believe we’re having this conversation right now. Boundaries, branding, and that’s a really important section so there’s like seven or eight different pieces of that as you kind of develop your branding for the content playbook. ★☆ I subbed in tofu for the paneer and used kohlrabi and sweet potatoes, since thats what I had, and it still tasted amazing. Pinch of Yum on Instagram: “So you love food and you want to add more diverse voices to your Instagram feed? I Googled substitutions for paneer and found something called halloumi. ... Krista @ Pinch of Yum. The Pinch of Yum Challenge Week 1 has begun! And as a content creator, it’s a really important way to meet those people to interact with them to engage them to share in some of that attention that they are giving to their phone or device or whatever it is. It’s a place where we can promote our blog content within an environment and a platform, in this case, specifically, like an app that people are spending a lot of time in. Keep up the good work! So anyways, those are just like a few of the different ways that we’ve worked with, brands outside of just like a standard post. I think it was like eighth grade. Oct 31, 2019 - All of the most popular pins and recipes from Pinch of Yum. For a more in-depth look at Indian food including influences, methods, definitions, and more, check out this amazing post called Indian Cooking 101 by our friend Anu from Simmer to Slimmer! But also, that’s how the Super Bowl pays for everything that goes on with the Super Bowl. And the Pinch of Yum has 800,000. 1,756 talking about this. Or are the comments like, hey, I wish you would have made this with XYZ or are the comments taking other people and wanting to share? And not that you have to stick with that forever, but to have that down on paper allows you then to know this is where I’m operating out of, this is where I start with things. Bottom left: Sara at Real Balanced, Kathryne at Cookie and Kate , Lindsey at Pinch of Yum , Tawnie at Krolls Korner , Lee at A Well-Seasoned Kitchen , Alana from PoY studio. A food blog with simple, tasty, and (mostly) healthy recipes. So glad you enjoyed the recipe! You won’t regret it! Discover daily instagram statistics, earnings, followers attribute, relevant followers and posts. Perfect way to use up extra veggies! Lindsay Ostrom: I’ve heard a lot of good and bad ones, so that one was pretty good. Bjork Ostrom: Yeah. What would you add to make it a little spicier? So like what percentage of people who saw the content engaged with it, took an action, saved it, shared it, liked it commented, whatever. I actually made this tonight and loved it, but not sure I added enough. Bjork Ostrom: But it was like really hard and it’s super time consuming, And that is the reason why he does it. i like your work, Made this tonight- delish!!! Feb 24, 2020 - Pinch of Yum on Instagram: “It’s not that we *haven’t* tried to live off of heavy cream-based things, it’s that we finally understand we probably shouldn’t (still…” @pinchofyum Instagram Influencer Profile - Contact Pinch of Yum And so, essentially, what it is extracting that information that you have as your playbook for Instagram and then kind of packaging that up into a thing. Bjork Ostrom: Yeah. Yum! ★☆ Lindsay Ostrom: And then also feeling like overwhelmed and like I am not doing enough on it or need to always be on it. So you talked about videos being really important and starting to share that. Anytime that I don’t ask a question, you can just defer to me by saying …. But at this point, like, wow, people still, what people have loved in the past they continue to love. And also how relatable that is because I think that’s one of the hard things with social is that there’s these strong metrics that are attached to that and those metrics can impact your mood. Lindsay Ostrom: And I think it’s both from a perspective of like how do I stay sane and how do I stay mentally healthy and like not get sucked down into this potentially toxic like rabbit hole of comparison and like addicted to phone and all that stuff. Lindsay Ostrom: Another thing I’ll look at is like, when I’m in the right headspace, the number of likes, the number of shares, the number of saves, the number of comments, the type of comments. Bjork Ostrom: But the idea of being, the beast still exists no matter what. And so I would be on Instagram. Lindsay Ostrom: So for me, it’s just like always have notifications off for Instagram. 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